Bloggers and online influencers can have a powerful impact on the online image of brands. Many brands, however, have yet failed to build constructive relations with them – mostly because they…
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Pr Archives - Boost The News - Media monitoring done right!
The traditional press release is not dead. It just evolved. Today’s media require extra creativity when pitching news stories to reporters. These 13 tips will help you get the media…
You are a professional marketer or PR specialist who cares about your brand. Media monitoring is for sure an inherent part of your work: you want to know who is…
When you want to monitor the visibility of content about your brand, it’s tempting to start counting the amount of times that given articles were liked, shared, or retweeted. Unfortunately, reality…
One of the classic forms of branded content is the press release. They are here with us since the beginning of the last century and have gone many developments ever since….
Content is changing the way companies do online marketing and PR. The world has adopted content as the top online marketing strategy, but in Poland, many businesses seem not to…
